Customer Identity Access Management
With our solutions in CIAM, you create a guaranteed secure and efficient access procedure to digital services.
We will successfully implement your project – we promise.
Would you like to learn more? Download our free Customer Identity Access Management Guide.
Simply engage the customer!
CIAM offloads enrollment, authentication management, and identity security to help you deliver seamless customer experiences across all brand touchpoints.
Designed specifically for mission-critical consumer applications, it gives employees greater scalability, flexibility, and performance than identity and access management solutions.
Solution flexibility
Does every user have to authenticate in the same way? Or can it be adapted to the user's situation and security requirements?
Usability
Are the operating instructions designed to be simple? Because, the solution interacts directly with the customer and therefore must be easy to use.
Scalability
Can the solution handle the planned number of identities? What is the number of users?
Multichannel capability
The system must run on tablets, smartphones, and desktop PCs, as manually reconfiguring each channel is inefficient.
Social Login
It also makes sense to provide the registration process via social networks such as Facebook or LinkedIn, as companies can quickly and easily convert anonymous visitors into identities.
Technical interfaces
Provision of various functions in the technical interface so that the process can also be integrated into existing applications or portals.
About Customer Identity access management
Customer Identity and Access Management (CIAM) is an increasingly attractive addition to the existing enterprise IAM landscape. In the “age of the consumer”, customer experience can be business critical.
Traditional IAM can be used to authenticate customers, but it cannot provide information about where customers are coming from and who they are.
Instead, CIAM must accommodate customers who enter through a website or mobile application that exists outside of the typical digital realm. It must facilitate personalization of user interfaces and, most importantly, convenience: the customer-facing identity interface must be easy to use for registration, login and account management.
In short, IAM emphasizes inward orientation, while CIAM is outward oriented.
With the right CIAM solution, you can provide customers with the simple and straightforward user experience they expect, while ensuring the high level of security your organization requires.

CIAM Advantages
Customer acquisition and retention
A simple, user-friendly solution leads to increased customer satisfaction and improves customer relations. The first impression starts with registration.
DSGVO compliant
With the CIAM solution waave, technical requirements of the data protection laws DSGVO and DSG can be reliably supported.
Relief of the help desk
A one-time central management of customer identities, profile data and access rights helps to avoid errors and increases data quality.
Administration simplification
Cross-platform administration of user data and role-based access rights.
Overall view of the customer
Linking all the information around the customer allows the company to better tailor their marketing activities to the customer.
Self-service functions
Secure access for customers and partners ensures a consistent, secure and end-to-end customer experience in online business.
CIAM use cases
Fast, and simply limitless compatibility

• Single sign-on (SSO) for digital assets
• Simplify login with social login
• Self-service of accounts

• Scalability for all customers
• Stringent safety certifications
• Continuous innovation

• Standards-based authentication
• Registration experience with APIs
• Secure registration with high traffic

• Limit data loss with domain-based access controls
• Protect customer accounts with multi-factor authentication
The CIAM Buyers Guide
The 5 most important decision criteria
Lifecycle
Balance between application security and user-friendliness.
Scalability
Can be easily expanded to serve new customers with limitless of users.

Instant access to applications
Let your customers interact safely and securely through your online channels.

Integration with existing identity systems
Existing CRM and ERP systems must be able to be integrated seamlessly and securely into the Customer IAM solution.

Compatible with different platforms
Offers various industries easily integrated, based on modern standards.
Our certifications for quality management and data protection




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